Ms. Paula Silha of the La Crosse Area Health Initiative (LAHI) had a great interview with Channel 8 yesterday. This is an great example of garnering earned media attention for a regularly scheduled coalition activity. It was covered by the media because it puts a new spin on a common topic.
Congrats to LAHI for great work on this!
I love the sound bit towards the end...
Wednesday, December 2, 2009
The Last Coulee Region Smoke-Free Dining Guide
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