Wednesday, January 13, 2010

Ohio: Reaching out to LGBTQ Smokers

Ohio, my home state, is reaching out to LGBTQ smokers through a new, innovative campaign called Buttout Ohio. They have an engaging and interactive website set up and are utilizing social media and a blog to reach out to more people. The main motivation behind this campaign is undoubtedly the high rates of smoking among the LGBTQ community. Lesbian, gay, bisexual, and transgender folks smoke at higher rates than any other disparately affected group. For more details about smoking rates among LGBTQ folks peruse this factsheet.

Good work Ohio! Now if only Wisconsin hadn't lost 55% of its funding for tobacco prevention we might be able to reach out to the LGBTQ community here in Wisconsin in a more meaningful way.

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